YouTube Is the Unsung Juggernaut of This Election Season | WIRED


THIS PRESIDENTIAL ELECTION season—okay circus—has been a ratings boon for network and cable news. Recently, CBS CEO Les Moonves even praised Donald Trump’s candidacy, saying, “It may not be good for America, but it’s damn good for CBS.”

But television networks aren’t the only ones benefiting from all this eye guzzling of political news. According to a new YouTube report released today, since April 2015, when most candidates began announcing their campaigns, a whopping 110 million hours of candidate- and issue-related content has been watched on YouTube.

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