Over the past year, Amazon’s Fulfillment program (a.k.a., “Fulfillment by Amazon” or “FBA”) has exploded by a whopping 65 percent. That’s a whole lot of new e-commerce businesses, and a fresh hunting ground through which the Federal Trade Commission can prowl.
To wit, we’ve compiled this introductory legal guide to online marketing. Is it exhaustive? No. But it’s a solid starting point for anyone interested in regulations and guidelines that affect the FBA niche.