Nokia Is Plotting A Big Comeback to the Phone Business | WIRED


THAT BRAND YOU like is going to come back in style. Maybe.

Today Nokia announced that it will license its brand to a new Finnish company founded by former Nokia execs. The company, Global HMD, plans to use the Nokia brand to sell Android-based phones and tablets.

Meanwhile, Microsoft, which acquired Nokia’s handset line in 2014, is selling its feature phone line to manufacturing giant Foxconn’s FIH subsidiary for $350 million. These “dumb phones” will also carry the Nokia brand; HMD will sell and market them for FIH (got that?).

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