Your domain name is your identity on the web. It is the starting point of your journey online, but more importantly it is the go-to destination for all your traffic – and therefore it needs to be the right one to showcase your business. Choosing your domain name is a decision not to be taken lightly. You want to make sure you choose one that reflects your business or venture, so people instantly know they have found the right website. But you also need to ask yourself how easy it is to find and to promote.
To make the decision process just that little bit easier, we’ve put together a few key points for you to consider when choosing your domain name: