Want to Produce Great Content? Get Your Employees On Board | The Startup Magazine


You want your customers to be your brand ambassadors, but truth be known – your employees already are. And on a side note – if you aren’t confident that they are ambassadors for your business, why are they working for you?

Your employees have superior knowledge of the products or services that you offer and have the most interaction with clients, meaning that they are attuned to the demands, expectations and concerns of the customers.

All of the content that a business creates, should provide value to the customer base and target audience. With your employees having first-hand access to the questions and concerns voiced by customers, it makes good sense for them to be involved, or be kept up to date with the creation of the content.

Read More

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s