Why Do People Fail at Marketing Their Business? | Getentrepreneurial.com


The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. Peter Drucker

People fail at marketing for a variety of reasons. This list is not meant to be all-inclusive but here are the most common reasons I encounter:

Never been trained in marketing

Don’t understand the psychology of marketing

Are not consistent in their marketing message

Don’t ask for help because they don’t know who to trust

Don’t want to do it for themselves

Don’t know what works and do not want to spend the money

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