Facebook really can’t decide how much VR should cost | TechCrunch


Down, down, down the price of the Oculus Rift goes.

On the heels of a temporary $200 price cut, today Facebook’s Oculus has announced that the Rift and Touch will be receiving a permanent $100 price cut, bringing the bundled price of the virtual reality system down to $499 once the summer sale it over. The company has also announced that it will now be bundling the two products together in a single package.

Consumers who see VR as too expensive will undoubtedly welcome the news, but to onlookers the move does leave questions about what exactly is happening over at the Facebook-owned virtual reality company.

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