Tag Archives: business

Stupid Management Tricks – The Vanishing Fourth Floor | Los Angeles Times

When They Hit the Ceiling, These Execs Just Move to the Next Floor

June 21, 1999|ROY RIVENBURG
Quadrophobia Bureau: We’ve heard of buildings where the elevators don’t list a 13th floor. Now there seems to be a jinx on the fourth floor, as well. At the corporate headquarters of Hunt-Wesson Foods in Fullerton, for example, the entire fourth floor mysteriously vanished over Memorial Day weekend.

Apparently, company bigwigs decided that changing the number of the floor–which houses all the executive suites–would stop employees from referring to management as “the fourth floor” (as in “You won’t believe what the fourth floor did today” or “Naturally, the layoffs don’t affect the fourth floor”).

So presto, they turned it into the fifth floor. The elevators now stop at 1, 2, 3 and . . . 5, all room numbers on the floor no longer begin with a “4” and corporate directories were reprinted to eliminate any trace of the number that dare not speak its name.

We wanted to ask Hunt-Wesson if it also plans to refer to the Fourth of July as July 5, but we were told that the company’s lone spokeswoman was on the road (perhaps in her new five-wheel-drive sport utility vehicle) and unavailable for comment.

Meanwhile, employees have begun referring to management as “the fifth floor,” and the Beatles are now known as the Fab Five.

Lydia was a contractor of Hunt Wesson when this occurred.  She and her friend ran to the renumbered building.  ‘GTFO’, said Lydia’s friend as they read the numbers in the elevator: ‘1’, ‘2’, ‘3’, 5′.  – Ed

Weekly Economic Update | LAEDC

This Week’s Headlines:

  Virtual Office Assistant – a Life Saver | Getentrepreneurial.com

The mere articulation of the saying “Virtual Office Assistant” is a most recent agitation which has hit the search engine platforms. It can make an entrepreneur ecstatic or apoplectic-all relying upon their experience with this increasingly well-known administrative help. Being a business visionary, you are prone to wear numerous hats to keep up the accomplishment of your business.

There are insufficient hours in a day, and you can’t pick to do everything on your own. The key course of taking your business to new heights – the focus ought to be on your customers, clients and how to get a greater business from them. Effectively dealing with all the core exercises, stress and requiring some investment for yourself is vital to keep away from wear out and the disappointment of your business.

Along all these lines, why are you in any case still clutching the directing wheel so firmly? Let another person handle the preparatory exercises.

Read More.

Small Business Marketing Blog from Duct Tape Marketing |ducttapemarketing.com

B2B lead generation seems to be a mystery to many marketers. Just do a search on the topic and you’ll find little that’s helpful.

In my opinion, there are two reasons for this. One – people are searching for that one killer lead tactic that will mask all ills or, Two – people fail to realize that successful B2B lead generation is made up of activities that are by nature very hard to quantify and pin down.

The latter then leads to plenty of articles spouting the virtues of practices such as inbound marketing and content marketing, but little hard advice on how to make any of it pay.

Here’s my take – the real problem lies in the fact that you don’t simply generate a lead today, you guide it.

You can no longer run an ad that say’s “hey, we’ve got what you’re looking for come and get it” and expect much. Once a prospect actually knows what they are looking for, they’re already looking for a price.

Read More.

Weekly Business Update | LAEDC



Weekly Economic Update | LADEC



Weekly Economic Update | LAEDC